The WhatsApp for Business Masterclass: Do more with conversations

​TOPIC ​Stop treating WhatsApp as just a notification channel. It’s time to transform every ping into a direct sales opportunity, right where your customers already spend their time. ​Join experts from Vonage and Meta for an exclusive Masterclass and networking event. Discover how to evolve your messaging strategy from simple alerts into a high converting sales engine. ​Learn best practices, see real world examples, and leave with a clear roadmap to implement WhatsApp Business solutions and branded conversations that truly sell and integrate into your existing CX strategy. ​Plus, hear an exclusive Market Overview from Mobilesquared, who will share their latest insights and analysis on how the WhatsApp Business solutions channel is set to grow.Together we will explore: ​Beyond Plain Text: Optimise your messages by moving beyond plain text to send high-impact promotional notifications and interactive updates that add depth and visual appeal to every message. ​Real-World Success and Seamless Journeys: See compelling examples of how leading brands use rich media, interactive buttons, and product carousels to captivate audiences, boost conversions, and shorten the path to purchase. ​Building Trust and Driving Engagement: Learn how verified sender branding, the Green Tick, combined with an Official Business Account and conversational flows, builds the trust needed to drive high-value sales. ​Actionable Insights and Experimentation: Leave with concrete ideas and a framework for experimentation that you can immediately implement within your team.WHO IS ATTENDING? ​Join forward-thinking leaders in customer engagement and business communications to elevate customer experiences through the power of WhatsApp Business and transform brand interactions to drive customer loyalty in 2026 and beyond. ​Job titles may include VPs, Heads, Directors of ECommerce, Contact centres, Customer Operations, and Digital security.OUTLINE AGENDA ​09:00 – 09:30 Registration and breakfast09:30 – 09:40 Welcome and greetings from Vonage and Meta09:40 – 10:00 2026 Market Overview – from Mobilesquared10:00 – 10:30 Whatsapp Messaging Masterclass10:40 – 11:10 WhatsApp for Business in Action11:10 – 11:30 Live WhatsApp for Business demo11:30 – Noon The Experts Q&ANoon – Close The After Party | Lunch, Drinks and NetworkingHosted by: Vonage and Meta