What’s New in HubSpot

What’s New in HubSpot and What It Means for Pipeline Growth

Big changes are coming to HubSpot, and most sales and marketing teams will not get value from them unless they know how to apply them in the real world.

This session is built for sales leaders, marketing leaders, founders, and revenue teams who want to understand what these updates actually mean for pipeline growth, lead conversion, team efficiency, and better visibility across the customer journey.

We will break down the most important updates in simple terms, including how AI is becoming more useful when it has the right CRM context, what Answer Engine Optimisation means for future demand generation, and how new prospecting tools can help teams spend less time on manual work and more time on qualified conversations.

If you have been asking questions like “How can we use HubSpot AI without creating more noise?” or “How do we improve pipeline visibility and outreach efficiency in a changing sales environment?”, this event will give you practical answers you can act on straight away.

Who Should Attend

Sales leaders who want better pipeline visibility and more focused outreachMarketing leaders looking to improve lead quality and demand generationRevenue leaders who need stronger alignment between sales and marketingFounders and commercial decision-makers who want practical ways to use AI in the businessTeams already using HubSpot and trying to get more value from CRM, automation, and contentBusinesses reviewing how new HubSpot changes could affect growth strategy

Why Attend

Understand the most important HubSpot updates without the product jargonLearn how AI becomes useful when it is powered by real CRM contextSee how new tools can improve prospecting, segmentation, and sales efficiencyGet practical ideas for using content and automation to support pipeline growthLeave with a clearer view of what your team should focus on next and what to ignore

If these changes are going to affect how your team markets, sells, and grows, now is the time to understand them. Save your place today.

Speaker

Bart Kowalczyk, CEO AutomateNow, HubSpot Certified Trainer, Connect with Bart via Linkedin