How to Build a TikTok SEO Strategy - WEBINAR

Kaizen is hosting webinar exploring how brands can build and scale TikTok SEO as a core organic growth channel. Led by Amanda Easter, Social Lead & Elena Caton, SEO Account Executive, this session shows how to structure search-first content strategies across discovery and commerce. Expect a practical walkthrough of what an effective TikTok SEO strategy looks like across queries, captions, shop listings, and creator content. You will have the best of both worlds: Amanda leads with deep social expertise, showing how TikTok SEO fits inside modern content and creator strategies. Elena brings the SEO perspective, covering keyword research, search behaviour, and how discovery mechanics shape visibility and performance. The focus throughout is impact, tying discovery back to traffic, conversion, and revenue rather than vanity reach. Registration is subject to approval.